The Strategy Room
Blog

Every few months, a version of the same question comes up: with AI search tools, paid ads, and constantly shifting social algorithms, is blogging still worth an attorney's time? The short answer is yes — but the honest answer is more specific than that. Blogging still works because of exactly what it does that ads and social posts can't: it answers the question someone is typing into Google before they've decided to call anyone. What people are actually searching for Someone